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SayPro Email: sayprobiz@gmail.com Call/WhatsApp: + 27 84 313 7407
Description for the key responsibility.
Email: info@saypro.online Call/WhatsApp: + 27 84 313 7407
SayPro is a Global Solutions Provider working with Individuals, Governments, Corporate Businesses, Municipalities, International Institutions. SayPro works across various Industries, Sectors providing wide range of solutions.
Key Responsibility: Maintain and Expand SayPro’s Curated List of Journalists and Media Outlets
Overview
A robust and up-to-date media contact list is essential for effective outreach and visibility. This responsibility focuses on systematically maintaining and growing SayPro’s curated database of journalists, editors, media houses, bloggers, and other relevant media stakeholders to enhance the reach and impact of SayPro’s communications.
Detailed Description
- Database Maintenance
- Regularly review and update existing media contact information to ensure accuracy, including email addresses, phone numbers, social media handles, and preferred communication channels.
- Remove outdated or inactive contacts to maintain database hygiene and improve outreach efficiency.
- Categorize contacts by media type (print, broadcast, digital), geographic region, language, and topical expertise to facilitate targeted communication.
- Research and Identification
- Continuously identify and add new media contacts who cover relevant policy areas aligned with SayPro’s focus, including emerging journalists, influencers, and niche publications.
- Use a variety of sources such as media directories, social media platforms, news monitoring tools, and professional networks.
- Attend media events, webinars, and forums to network and establish new contacts.
- Relationship Building
- Engage periodically with key journalists and media personnel to build and sustain professional relationships based on mutual trust and respect.
- Facilitate introductions to SayPro experts and offer timely, relevant story ideas or data to support journalists’ reporting.
- Database Management Tools
- Utilize digital tools and software (CRM systems, media databases) to organize, track, and segment media contacts effectively.
- Ensure data privacy and security standards are upheld in compliance with relevant regulations.
- Collaboration and Reporting
- Work with the communications team to tailor media outreach strategies based on the curated contact list.
- Provide regular reports on the status and growth of the media database, including metrics such as new contacts added, engagement rates, and outreach success.
Expected Outcomes
- A dynamic, accurate, and comprehensive media contact database that supports efficient and impactful SayPro media engagement.
- Strengthened media relationships that facilitate favorable and frequent coverage of SayPro’s policy insights and activities.
- Enhanced capacity to execute targeted, strategic communications campaigns reaching diverse media audiences.
- Neftaly Malatjie | CEO | SayPro
- Email: info@saypro.online
- Call: + 27 84 313 7407
- Website: www.saypro.online
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