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SayPro Email: sayprobiz@gmail.com Call/WhatsApp: + 27 84 313 7407
SayPro Event Engagement Goal: Set a target for the number of attendees or interactions during fundraising events (online or physical)
Email: info@saypro.online Call/WhatsApp: + 27 84 313 7407
SayPro is a Global Solutions Provider working with Individuals, Governments, Corporate Businesses, Municipalities, International Institutions. SayPro works across various Industries, Sectors providing wide range of solutions.
SayPro Event Engagement Goal
Objective:
Set measurable targets for the number of attendees and interactions during SayPro’s fundraising events, whether conducted online or in-person, to increase awareness, support, and donations for SayPro’s programs.
Goal Statement (Example):
“SayPro will achieve a total of 1,200 attendees and 2,500 interactions across all fundraising events (online and physical) held during the 2025 campaign season.”
Key Metrics to Track
1. Attendees
- Definition: Number of individuals who register and participate in the event.
- Types:
- Online: Webinar sign-ins, Zoom participants, livestream viewers
- Physical: On-site check-ins, ticket sales, walk-ins
2. 💬 Interactions
- Definition: All meaningful actions taken by attendees that indicate engagement.
- Examples:
- Online: Chat participation, poll responses, hashtag use, donations during event
- Physical: Booth sign-ups, live donations, social posts, Q&A participation
Target Breakdown Example
| Event Type | Event Name | Target Attendees | Target Interactions |
|---|---|---|---|
| Online Fundraiser | SayPro Live Webinar | 500 | 1,000 |
| In-Person Fundraiser | SayPro Impact Dinner | 400 | 800 |
| Community Pop-up | SayPro Awareness Day | 300 | 700 |
| TOTAL | — | 1,200 | 2,500 |
SMART Goal Format
Specific: Fundraising events in 2025
Measurable: 1,200 attendees, 2,500 interactions
Achievable: Based on prior event data and marketing reach
Relevant: Supports SayPro’s mission to grow support and donations
Time-bound: To be achieved by the end of Q4 2025
How to Reach the Goal
- Promotion Strategy:
- Use social media campaigns, email newsletters, community partners
- Collaborate with influencers or past beneficiaries
- Registration Tools:
- Use platforms like Eventbrite, Zoom, Google Forms to track sign-ups
- Engagement Tactics:
- Incentives: raffles, giveaways, recognition
- Interactive segments: Q&A, polls, live donation leaderboards
- Follow-Up:
- Send post-event surveys
- Share thank-you messages and event highlights
Tracking Template (Simplified Example)
| Event Name | Date | Location | Attendees Target | Attendees Actual | Interactions Target | Interactions Actual |
|---|---|---|---|---|---|---|
| Webinar: Future of Work | Aug 2025 | Online | 500 | — | 1,000 | — |
| Impact Gala Dinner | Sept 2025 | Cape Town | 400 | — | 800 | — |
| Awareness Pop-Up | Oct 2025 | Johannesburg | 300 | — | 700 | — |
- Neftaly Malatjie | CEO | SayPro
- Email: info@saypro.online
- Call: + 27 84 313 7407
- Website: www.saypro.online
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