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SayPro Post-Event: Share recordings and resources with attendees and promote future SayPro educational opportunities.

Email: info@saypro.online Call/WhatsApp: + 27 84 313 7407

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Written by

Linda Janet Tivane

in

SayPro Post-Event Task: Share Recordings and Resources with Attendees and Promote Future Educational Opportunities

1. Send Email with Access to Event Recordings and Resources

  • Objective: Provide attendees with easy access to recordings, slides, and supplementary materials from the masterclass to enhance their learning experience.
  • Actions:
    • Timely Delivery: Send a follow-up email within 1–2 days of the event to ensure participants can quickly access the content while the event is still fresh in their minds.
    • Content of the Email:
      • Subject Line: Create a clear, engaging subject line.
        • Example: “Thank You for Attending! Access the [Event Name] Recordings and Resources Now!”
      • Personalized Greeting: Address each attendee by name to make the email feel more personal.
        • Example: “Dear [Participant Name],”
      • Event Recap: Briefly mention key highlights from the masterclass to remind attendees of the value they gained.
        • Example: “We hope you enjoyed our sessions on [key topics], and found the insights shared by our expert speakers helpful.”
      • Links to Recordings: Provide clear links to the event recordings.
        • Example: “Click here to access the full event recordings: [Link to Recordings].”
      • Resource Links: Include links to the resource pack, handouts, and slides.
        • Example: “Here are the additional resources we promised to help reinforce the key takeaways: [Link to Resources].”
      • Call to Action for Feedback: Mention the post-event survey or invite additional feedback if not already completed.
        • Example: “We’d love to hear your thoughts on the event. Please take a moment to complete our feedback survey here: [Survey Link].”
      • Clear Call to Action for Future Events: Promote upcoming educational opportunities or events.
        • Example: “Stay tuned for more exciting opportunities to continue your learning with SayPro. We have several upcoming webinars and courses designed to help you [relevant learning objectives].”
      • Closing Statement: Thank the attendees once again and express hope to see them at future events.
        • Example: “Once again, thank you for attending. We look forward to seeing you at our future events!”

2. Promote Future Educational Opportunities

  • Objective: Encourage continued engagement and learning by promoting future events, courses, or webinars.
  • Actions:
    • Highlight Upcoming Events: Include detailed information about your next masterclass, webinar, or educational program.
      • Example: “Our next masterclass, ‘[Title of Next Event],’ will be held on [Date]. You won’t want to miss it as we explore [key topics].”
    • Offer Early Registration: Provide attendees with an opportunity to register early for future events, possibly with a discount or exclusive access.
      • Example: “As a thank-you for attending our recent event, we’re offering a special early bird discount for our next session. Register by [Date] to save [X]%: [Registration Link].”
    • Share Additional Learning Resources: If you have on-demand content, courses, or webinars that align with the masterclass content, promote those resources.
      • Example: “Take your learning further with our on-demand courses on [topics]. These courses dive deep into [subject areas], available anytime: [Link to Learning Platform].”
    • Create a Learning Path: If you offer a series of interconnected events or courses, promote the full learning path.
      • Example: “Did you know we offer a comprehensive learning path in [subject area]? Start with our introduction course and progress to advanced topics. Learn more here: [Link to Learning Path].”

3. Leverage Social Media to Share Event Highlights and Promote Future Events

  • Objective: Use social media to engage attendees and expand awareness of SayPro’s educational offerings to a wider audience.
  • Actions:
    • Post Event Highlights: Share clips, quotes, or key takeaways from the masterclass to generate interest and keep the conversation going.
      • Example: “Our masterclass on [topic] was a hit! Here are some key insights from [Speaker Name]. [Link to Event Recording]. #SayProLearning”
    • Tag Speakers and Attendees: Tag the speakers, attendees, and partners involved in the event on social media to increase visibility and engagement.
      • Example: “Huge thanks to [Speaker Name] for an amazing session on [topic]. We’re grateful to everyone who joined us for the event! [Link to Event Resources]”
    • Promote Future Events: Share posts about upcoming events, with clear CTAs to register or learn more.
      • Example: “Excited for our next event? Join us for ‘[Event Title]’ on [Date] and learn [key topics]. Register here: [Link to Registration].”
    • Share Testimonials or Success Stories: Post attendee testimonials or success stories to showcase the value of your events.
      • Example: “Here’s what [Participant Name] had to say about our masterclass: ‘The session on [topic] helped me implement [learning] in my role.’ Join us for our next event! [Link to Testimonial]”

4. Include Resource Access and Promotion in Newsletters

  • Objective: Reach a wider audience, including those who couldn’t attend, and promote future events through email newsletters.
  • Actions:
    • Event Recap in Newsletter: Feature a recap of the event with links to recordings and resources for those who missed it.
      • Example: “In case you missed our latest masterclass on [topic], you can access the recordings and resources here: [Link]. Don’t miss our next event!”
    • Highlight Upcoming Events: Provide a preview of upcoming events, including dates, topics, and speakers.
      • Example: “Mark your calendars for [Event Title] on [Date]. Early registration is now open! [Link to Registration].”
    • Engage New and Returning Attendees: Encourage past attendees to sign up for future events while also inviting new individuals to join the community.
      • Example: “Join our growing community of learners by signing up for our newsletter and staying informed about upcoming SayPro events and courses.”

5. Keep Attendees Engaged with Ongoing Content

  • Objective: Maintain continuous engagement with participants by offering additional resources, webinars, or learning opportunities.
  • Actions:
    • Offer Additional Learning Materials: Share eBooks, whitepapers, or blog articles that complement the event’s content.
      • Example: “Looking to dive deeper into [subject]? Check out our latest eBook: [Link to eBook].”
    • Invite to Webinars or Discussion Groups: Create opportunities for attendees to stay engaged with a community of learners.
      • Example: “Join our upcoming webinar on [related topic] where we’ll be diving deeper into [subject]. Don’t miss out: [Link to Register].”
    • Host Interactive Follow-Up Events: Organize Q&A sessions, office hours, or workshops where participants can further explore the material they learned.
      • Example: “We’re hosting an exclusive Q&A session with [Speaker Name] on [Date] to dive deeper into the topics from the masterclass. Sign up here: [Link to Registration].”

6. Create a Long-Term Engagement Plan

  • Objective: Build lasting relationships with participants to create a loyal community of learners.
  • Actions:
    • Community Building: Set up a dedicated online community (e.g., LinkedIn group, Slack channel, or forum) where participants can continue to discuss and share ideas.
      • Example: “Join our SayPro Learning Community on LinkedIn to stay connected with fellow attendees and industry experts. [Link to Community].”
    • Continual Engagement: Periodically reach out with valuable content, event updates, or personalized invitations to future events.
      • Example: “As a valued member of the SayPro community, we wanted to share our latest insights on [topic]. Stay tuned for upcoming opportunities to learn with us!”

By sharing recordings, resources, and promoting future educational opportunities, SayPro not only enhances the post-event experience for attendees but also fosters long-term relationships with participants, encouraging them to engage with future events and programs.

  • Neftaly Malatjie | CEO | SayPro
  • Email: info@saypro.online
  • Call: + 27 84 313 7407
  • Website: www.saypro.online

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